With our strong commercial experience of both consumers & shoppers and a truly method-neutral approach, Touchstone is the 'go to' agency for delivering strategic understanding of market sectors and categories.

We address the full spectrum of business objectives, from evaluating the business case for entering a new market to identifying the best way to leverage into an adjacent category or creating a line extension. We build holistic solutions that provide tangible deliverables, such as SWOT and KPI dashboards, and interactive revenue models and volume projections.

We use the most appropriate methods, often blending research approaches such as classic qualitative & quantitative techniques with leading edge technology, or in occasion apps, in store cameras and unique purchase simulators.

We can work wherever in the world you need information: our experience spans five continents.

Delivery is everything: to ensure strong lasting socialisation of insights, we often workshop with all global and local market stakeholders and run interactive data modelling sessions.